Monthly Archives: September 2011

I HATE QR CODES!!!! They are Brand Graffiti

  It’s a bit strong, but really, QR codes are a manifestation of the perfect mobile marketing storm for idiots. Here are the steps: 1. Brand wants to “get into mobile” – they don’t know what that means, but they … Continue reading

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Old News, or Just too Early, “Gamify” Music, The Key to Billions

Hi “Gamers” It will happen, soon.  Social entertainment platforms will change the way content and game theory co-exist.  Tracks (or songs) are the musicians “business cards” which will unlock revenue and reward based content – Digital goods, multi screen EST … Continue reading

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